Monthly Archives: June 2012

Digital media: Get ready for BYOD

“Mobility, games and gaming are now a formal part of the corporate communicator’s toolkit,” says digital media expert Shel Holtz at the 2012 IABC International Conference.  “By 2014 there will be more activity on mobile devices than on tethered devices.” … Continue reading

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Communication crimes: Just who is the repeat offender?

While accusing his audience of repeat communications crimes, perhaps Steve Crescenzo was equally guilty of some? Speaking at the 2012 IABC International Conference, Steve’s “true crime” theme was overdone and the music was cheesy. But his greatest offense (in my … Continue reading

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The naked company: Why organizations must have engaged employees in today’s transparent world

The rapid rise of social media has empowered employees and customers alike giving them a platform for unprecedented reach and resonance. While some companies are engaging customers through new media, few are focusing on the key (internal) public: their employees. … Continue reading

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The results map: The essential guide to strategic communication planning

Help! Caroline Kealey is having a crisis. No, wait a minute, perhaps she’s just facing risk? Or having an issue? Speaking at the 2102 IABC International Conference, Kealey differentiated between crisis communication, risk communication and issues management. “There is a … Continue reading

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Why we love a good story

Heather Thomas and Jane Praeger of Ovid Communications http://www.ovidinc.com/about.html can tell a good story.  They can even tell you why telling good storytelling is the most useful skill you didn’t know you had. In their Strategic Storytelling session at the 2012 … Continue reading

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Content Curation

“It’s not information overload, it’s filter failure.” – Clay Shirky, NYU With so much information at our fingertips, it’s more important than ever to find ways to curate the valuable information we find so that we can find it again … Continue reading

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Dr. Pamela Shockley-Zalabak lectures in flip flops

Dr. Pamela Shockley-Zalabak lectures in flip flops. Forced to flee her Colorado home due to forest fires, she arrived at the IABC International Conference in one set of casual clothes. Quick! Somebody lend her a toothbrush! Speaking on the topic … Continue reading

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Meet the 2012 IABC EXCEL Award Winner

“Influencing human beings is not so hard if you behave like one,” says Irene Lewis. What was Lewis’ influence and how did that shape her behavior as president and CEO of SAIT? When Irene Lewis came to SAIT (Southern Alberta … Continue reading

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Why Are You Communicating? Are You Sure?

At the outset of any project, there is an urge to come up with an communication plan and execute it as effectively and efficiently as possible.  That’s what we get paid for, right?  In his session Why are you Communicating?  … Continue reading

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IABC Session Update: The CEO Challenge

Well, it’s Day 1 of the International Association of Business Communicators Conference.  Now that we have figured out our way around the hotel and the neighborhood, it’s time to share! I attended a session today that I thought might be … Continue reading

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